Fractional COO for Hire

Your Fractional COO for home service businesses.

Virtual solutions, real results.

I help home service founders — cleaning, HVAC, plumbing, roofing, contracting, lawn & pool — build the systems, teams, and operating rhythm to grow past the ceiling. All the strategy of a COO, none of the full-time overhead.

Sophisticated high-rise executive office at golden hour overlooking the city skyline
Operator-led, not theory
Built for home services
Measurable growth outcomes
Team & systems that scale
Why fractional leadership

Executive-level leadership, without the six-figure commitment.

Home service businesses eventually need what every growing company needs: someone at the leadership level who can see the whole operation, make decisions with authority, and hold the business accountable to real standards.

Most owners can't justify a full-time salary and long-term commitment to get it — especially when they're not sure what that role should look like yet. That's where fractional leadership changes the math.

You get a seasoned operations executive working inside your business, part-time, focused on the function that needs it most. Not a consultant offering advice from a distance. Someone who has already run operations under pressure and knows how to fix what's broken.

You get the judgment and results of executive-level leadership, without the overhead of a full-time salary.

Modern executive office at golden hour
What we do

We turn the chaos of running a home service company into a clean, repeatable machine.

Operations & Systems

Scheduling, CRM, SOPs, and workflows — the backbone that lets you step out of the day-to-day without the business breaking.

Team & Leadership

Hire, onboard, and hold accountable. Build a team that runs the day-to-day so you can run the company.

Growth & Financials

KPI dashboards, unit economics, and a growth plan that connects marketing spend to profit — not just revenue.

The process

A partner in your business, not a report on a shelf.

Every engagement starts with an operational deep-dive and ends with systems that keep running long after we've handed them off.

  1. 01
    Diagnose
    Two-week operational audit of your team, tools, finances, and workflow.
  2. 02
    Design
    A 90-day roadmap with priorities, owners, and the metrics that matter.
  3. 03
    Deploy
    We install the systems, hire the seats, and coach your leaders in-flight.
  4. 04
    Deliver
    Weekly ops rhythm and monthly business reviews until it's compounding on autopilot.
What founders say

Results from owners who stopped being the bottleneck.

Within 90 days we had a functioning ops rhythm, clear ownership over dispatch and scheduling, and a system that didn't depend on me to keep running. Revenue is up, but the real shift is that decisions get made without routing through me first. I got my calendar back, and the business didn't slow down without me in the middle of it.
Owner, HVAC company
Northeast • $2.4M revenue
Wilkins doesn't hand you a deck and disappear. He rebuilt our onboarding, installed a real KPI dashboard, and turned my operations manager into someone I can actually rely on. That's what ownership looks like, not advice from the sidelines.
Founder, cleaning company
Mid-Atlantic • 40+ staff
I hired him to fix scheduling. He fixed it in the first month. What I didn't expect was him coming back and showing me three numbers I should've been tracking for years, numbers that were sitting in my own systems the whole time, just nobody had connected them. That one conversation changed how I run the business. First fractional hire that's actually paid for itself.
Owner, contracting firm
Southeast • Residential + light commercial

Ready to stop being the bottleneck in your own business?

Book a free 60-minute discovery call. We'll map out the two or three moves that would move the needle fastest — no obligation.

Book your call